Franck
Creative Copywriter
I love sharing ideas that challenge standards and have an immediate impact on everyday culture.
마케팅/영업/광고
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Invisible but Powerful (The Invisible Police) 🚨🫥
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Invisible but Powerful (The Invisible Police) 🚨🫥
Today, I want to talk to you about an idea that is quite special to me, as it originates from the city where I was born. In the shadows of Caracas, where uncertainty blends with everyday life, a situation arises that challenges the perception of reality itself: an idea that transcends the barriers of the conventional to touch the most intimate fibers of society. This is the case of "The Invisible Police," an action as subtle as it is revolutionary, revealing the profound impact of simple yet ...
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Neuromarketing: The lord and master of sales 🙏🏻💸
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Neuromarketing: The lord and master of sales 🙏🏻💸
As a publicist, I can't help but marvel at the complex and yet subtle strategies that are deployed in such everyday spaces as shopping malls, airports, supermarkets and even casinos. Strategies that, at first glance, might seem like the work of chance or simple convenience, but are actually the result of a meticulous application of neuromarketing, designed to influence our perception and behavior in ways we are only beginning to understand.
At the heart of these spaces is a deep understandi...
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Little big ideas facing real problems (Samsung Firevase) 🧯🔥
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Little big ideas facing real problems (Samsung Firevase) 🧯🔥
As a publicist, I love to admire these types of ideas, like the one I share with you today. An idea so simple that it seems like it came from a brainstorming session carried out by children, but at the same time it has great potential to save lives.
This is the case of Samsung's Firevase, an innovative solution to a real problem that South Koreans face: every year there are more than 10,000 fires in the country, and despite this situation, only 58% of homes have a fire extinguisher. of fires...
