As a publicist, I love to admire these types of ideas, like the one I share with you today. An idea so simple that it seems like it came from a brainstorming session carried out by children, but at the same time it has great potential to save lives.

This is the case of Samsung's Firevase, an innovative solution to a real problem that South Koreans face: every year there are more than 10,000 fires in the country, and despite this situation, only 58% of homes have a fire extinguisher. of fires, according to an investigation by Samsung Fire & Marine Insurance,...